Lee National Denim Day is the world's largest single-day fund-raiser for breast cancer. On a specified day each year, Lee encourages companies to allow their employees to wear jeans to work in exchange for a five-dollar donation to the Susan G. Komen Breast Cancer Foundation, a non-profit breast cancer organization. This year, Lee hopes to raise $7.5 million for breast cancer awareness and research.
October 2001
Friday, October 5
United States (nationwide)
National Denim Day
Spokeswoman: actress Lucy Liu
More information: 1.800.521.5533
Company registration form available at http://www.denimday.com/
Updated: June 28, 2001
